Currently gathering funds through a crowdfunding campaign on IndieGogo, Seed Eyewear is on a mission to make sustainable and elegant bamboo sunglasses with a cause – with every pair of sunglasses purchased, you donate to plant 5 new trees.
The sunglasses offered in Seed Eyewear’s first production run offer a unique take on some classic frame designs, with the main twist being that all the frames are made with 100% bamboo (making them lightweight and sturdy) and stained to either black or dark brown. They include spring hinges and double polarized Revo lenses.
The company is raising the funds to fund the first production run as well as hopefully plant 100s of trees in the process. It plans to partner up with multiple tree planting organizations, mainly focusing on helping communities in troubled areas that rely on their forests.
“We’ve worked with over a 100 fashion and style bloggers, artists and makers, to help us select the models and color combinations for our first Seed Eyewear collection. In the end we launched the campaign with 3 different frame designs, each in 2 different colors. “–Neza Bizjak
Seed Eyewear says they already have all the parts suppliers lined up and are ready to move as soon as the crowdfunding campaign closes – which is August 20th – to quickly send out the pre-ordered pairs of sunglasses to all the IndieGogo supporters.
“We’ve made an effort to ensure all the parts are ready to go before we launch the campaign, the supply chain, the logistics and the partnerships with the tree planting organizations. The plan is to start with 2-3 organizations – we are currently working with ones focused on Haiti, Ethiopia and Madagascar – and expand from there to cover a more diverse set of locations.”–Tilen Krivec
During the campaign, you are able to pre-order from the initial Seed Eyewear collection at significantly lower prices and can choose from 6 different designs and color combinations.
