Denver, CO – Pony-O will revolutionize the hair accessory industry with the launch of their Kickstarter campaign on November 2. Their new, innovative, patented product is one every woman will want to wear! The Pony-O is unique, because it doesn’t stretch…it bends!
It’s comfortable, secure, non-damaging, easy to use, and affordable; completely different from the hair tie that every woman has used her entire life!
Bye-bye hair ties! “That’s the choice I’d like to give to women everywhere,” says Nicol Harvie. “I was the kid that ran from my mother when she came at me with an elastic and a can of hairspray! I had curly hair that was hard to beat into submission, and I was very tender-headed. When I was old enough to choose, I wore my hair down. Later, my job in the fashion industry required me to tie my waist-length, thick, curly, hair up. So, I invented something for myself and it took over my life. I was awarded my first patent in 1987 and haven’t looked back. My goal has always been to create a hair accessory that works for everyone! Our new Pony-O is just that!”
Pony-O is made of high quality components, and is designed to last 400 to 500 uses, unlike the hair elastic, which is designed to last three weeks!
Pony-O is:
• Easy to use! Even daddy can do it!
• Comfortable, secure, and non-damaging in every hair type! Fine hair looks thick, thick hair stays put!
• Versatile!
• A simple and beautiful design!
The Pony O is wider than a conventional hair elastic. “This width gives your ponytail some attitude and lifts it away from your head. The wide face of the Pony-O allows us to print the surface with beautiful designs, and patterns, making it fun to wear,” says Beth Reed, Vice President.
“Using marketing platforms, like Kickstarter, inventors, like myself, can to go directly to the customer, bypassing big corporations, who are happy with the status quo. In my industry, there has been very little innovation for nearly 200 years! Today’s woman is actually wearing hair elastics and bobby pins that were invented by men in the 1800’s, back when women wore a hoop skirt and carried a buggy whip!”
“So many women I’ve spoken to are discouraged. They tried every hair widget on the market, and nothing ever works for them. But, instead of blaming the hair accessory, they blame their hair type. Let’s be honest: if your hair elastic really worked and felt good, it would be in your hair! They’re on your wrist because they’re uncomfortable, they crease and damage the hair, and they’re boring and unattractive. Fine hair looks tiny, curly hair gets ripped and torn, which makes them come off your wrist and go into your hair as a last resort! There goes that good hair day!”
“With Pony-O, EVERY day is a good hair day. If you’ve ever used a hair elastic, we’re pretty sure you’ll be amazed,” Harvie adds. “Go to our Kickstarter page and see what it’s all about!
Say bye-bye hair ties! Hello Pony-O!”
Contact Information:
Phone: 303-589-9342
Email: fun@ponyo.com
Kickstarter: www.kickstarter.com
