Dutch design studio House of Thol designed the Flower Constellations: Durable brass tools to help you create voluminous floral arrangements while saving flowers. Inspired by the stars, easy every time.
ABOUT THE FLOWER CONSTELLATIONS
It can be challenging to create beautiful flower arrangements when you don’t have an abundance of flowers to work with.
With the Flower Constellations, setting up gorgeous arrangements is effortless every time, while saving flowers from being wasted.
Create masterpieces with wildflowers from your garden, the left-overs from your last bouquet or curated single flowers from the florist, using vases you already own.
The perforated patterns in the 12 different Flower Constellations are derived from the signs of the Zodiac, creating a playful distribution of the flowers in the vase.
The design is loosely inspired by floral artform Ikebana, celebrating the beauty and composition of single flowers.
The durable brass Constellations can be used again and again. Its clever 2d design allows the flat brass tool to expand and fit vases with diameters ranging 6,5 to 12 cm.
With colorful expressive packaging, the Flower Constellations make a fun floral gift with a personal touch.
UNITING DUTCH TOP SECTORS
The Netherlands has a firm position as leader of the international flower market, exporting over 6 billion Euro’s worth of Flowers last year, a new record.
Dutch Design is highly esteemed for its quality, playful functionalism and innovative use of materials. Reason for the Dutch government to label the creative industries one of their key development sectors .
With the Flower Constellations, House of Thol unites the two Dutch top sectors of Design and Flower trade, creating a fun introduction to hands-on flower arrangement for flower lovers around the world.
QUOTES
“With this product, your flowers are perfectly arranged, every time” – Elle Decoration NL
“In love with wildflowers, we were looking for something that would help us easily create rich flower arrangements, without the need for a whole lot of flowers.” – House of Thol
“We really like taking our kids to the florist and have them pick out the flowers they like most. With the Flower Constellations, we always manage to create a coherent arrangement, no matter which flowers we end up with.” – House of Thol
THE CAMPAIGN
House of Thol decided to set up an international crowdfunding campaign for their design, and was awarded the coveted ‘Project we Love’ batch by Kickstarter at launch.
The design duo got the project fully funded in only 11 days and got to showcase their design during the Salone del Mobile in Milan.
The designers are aiming to reach an international audience in order to grow funding towards their first stretch goal.
The Flower Constellations campaign runs on Kickstarter until the 5th of May 2018 (Dutch Liberation Day), 21:00 Amsterdam time.
House of Thol is aiming to raise a total of €5.400,-, to be able to fund an initial production run, and has a few stretch-goals lined up in case the amount is exceeded.
Early-bird pledgers will be able to pre-order a Flower Constellation for €15,-. (advised future retail price €17,95).
After a successful campaign, backers will receive their Flower Constellations by August 2018.
ABOUT HOUSE OF THOL
House of Thol was established in 2013 by Thomas Linssen and Jana Flohr, who decided to put their matching skill-sets to use in an all-round design studio focused on durable, affordable and well-made design solutions for a green every day.
Thomas and Jana’s first project was Waterworks: a natural plant-watering system the duo successfully crowdfunded in 2014.
Plant-hack Waterworks was nominated for the 2015 German Design Awards and is now being sold in design- and urban gardening stores around the world.
Besides designing and developing products for their own brand, House of Thol works closely with labels and manufacturers to create valuable designs within everyone’s’ reach.
For questions, interview requests and hi-res images, get in touch:
Design Studio House of Thol
Thomas Linssen & Jana Flohr
