A brand new wearable audio device ‘Run-up’ is the first flagship model of startup company Beats Per Minute(BPM) Inc. (CEO : Ian Kwon ) and is being funded by the crowdfunding platform ‘Kickstarter’ throughout September.
‘Run-Up’ is a product that has received so much attention that it has been selected as a ‘Project we love’ by Kickstarter.
Also, within the technology category, ‘Run-Up’ is ranked in the top 20 most popular, and in the magic ranking it is in the top five, drawing high attention from Kickstarter’s backers.
Thanks to this interest, In the first three days of the Kickstarter campaign, 400% of the goal was achieved.
If the goal is surpassed by 1,000%, a stretch goal option will be unlocked which will allow the ‘Cardio Red’ option. Now, customers can choose ‘Sharp Black’ or ‘Luna White’.
About the ‘Run-up’.
Here are some remarkable product principal values that you should not miss:
Fit
The ‘Run-up’ is shaped as a suitable sports headband for dynamic activity.
Run-up has a comfortable and stable fit for users. Due to this, it is possible to listen to music without any interruptions while performing any kind of active movement.
Comfort
The headband is made of a new material called ‘Coolexible-fit’ developed for Run-up with excellent elasticity, rapid sweat absorption, drying, and cooling. Also, the band can be easily detached from the device for washing.
Sound quality
BPM has developed an audio unit and designed an audio enclosure to upgrade low-mid frequency sound and to reduce sound leakage, which is an existing problem on regular open-ear headphones. With these, you can enjoy a richer sound than before.
Long-lasting battery
The Run-up is equipped with Varta’s battery which can be used for up to five hours straight, and quickly charged with a dedicated recharger. (10-minute charge for 1 hour of use)
Powerful Bluetooth & Clear sound quality microphone
The Run-up achieves a powerful Bluetooth connection with smart devices using Qualcomm’s new generation chipset and clear phone-calls with its dual microphone system.
For 30days(September) of crowdfunding, the Run-up is only funded by Kickstarter, and the reward options under good conditions will quickly be exhausted.
If you want to participate in the funding of ‘Run-Up’, want to get more information about ‘Run-Up’, or have any questions, go to the addresses below.
Kickstarter address: www.kickstarter.com
BPM address: www.beatsperminute.co.
BPM’s social media pages are below:
FACEBOOK : www.facebook.com/
INSTAGRAM : www.instagram.com/
TWITTER : twitter.com/bpmrunup
BPM contact
info@beatsperminute.co.kr



